iGaming operators are currently utilizing mass-inwaiting on VK to distribute promotional content. Users are added to group chats where casino and betting campaigns are actively advertised, alongside closed Telegram and VK Max channels.
Community Reaction and Cross-Promotion
When one page was recently placed in such a chat, members immediately questioned the unsolicited invitation. The group discussion focused on the purpose of the bulk addition and the nature of the advertised product.The thread subsequently provided a platform for a local vendor to promote their stall at the Sadovod market. The main iGaming event highlighted in these promotional chats is the 1win World Cup, featuring a $100,000 prize pool.