Winna.com, an online crypto casino and sportsbook, has been appointed as an Official Regional Sponsor of the Argentina National Football Team. The partnership launches ahead of the 2026 FIFA World Cup, aligning the brand with the reigning world champions.
Sponsorship Scope and Market Position
The Argentina squad enters the upcoming tournament with three World Cup titles, including the most recent victory in Qatar. Winna.com positions itself within this legacy while maintaining its own market momentum. According to analytics from fairgambling.com, the platform is currently the fastest-growing crypto gambling site of 2026.
Paul Mertens, CEO of Winna.com, stated that the company aims to bring players closer to the action. He confirmed that fans will have the opportunity to bet on Argentina at 0% house edge throughout the 2026 tournament. The brand plans to roll out a series of promotions and co-branded campaigns during the event.
Leandro Petersen, Chief Marketing and Commercial Officer of the Asociación del Fútbol Argentino (AFA), welcomed the alliance. He noted that the partnership supports the organization's global expansion model, which has been in development for nine years. The collaboration aims to connect the national team with supporters in key strategic regions.